Ross Whillis Design Light & Play
Ross Whillis Design Light & Play

Turning ideas into market-ready products

Helping start-ups, SMEs and established brands define, develop and validate commercially viable physical products.

Ross Whillis is a UK freelance industrial designer with over 12 years’ experience helping start-ups, SMEs and established brands turn early ideas into clearly defined, commercially viable products. From discovery and focused concept development through to CAD, prototyping and manufacture, Ross brings strategic thinking and practical experience to every stage.

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Define the right product before you build it.

Every project begins by understanding the opportunity, the user and the commercial requirements. This creates a clear foundation for focused concept development.

Cross-sector experience brings fresh thinking to complex product challenges while keeping feasibility and commercial value in view.